CASE STUDY

Nightfall Horror Unleashed: “The Balut Vendor” Indie Game Debut

A chilling street-food survival game brought to life by Raki Digital Solutions and the daring imagination of a startup studio.

 
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Client Background

RCG Gamers, a startup studio in the Philippines, partnered with Raki Digital Solutions to turn their indie game concept into reality. “The Balut Vendor”—a horror-survival game set in eerie urban streets—needed not only compelling gameplay mechanics but also sleek development support to stand out in the local and global gaming scene 

RCG Gamers is a fresh entrant in the game development space. Fueled by a passion for experimental storytelling, they envisioned a game that blends everyday Filipino culture with intense horror elements. With no prior development experience, the team turned to us to breathe technical life into their concept.

 
Challenge & Objectives

RCG Gamers had bold creative ideas but needed help shaping them into a playable, polished product.

Challenges:

  • Lack of in-house development capability

  • Limited budget and resources as a startup

  • Desire to capture cultural nuance while keeping gameplay engaging

Objectives:

  • Build a functional PC game prototype with core mechanics

  • Create a suspenseful horror ambiance that resonates locally

  • Optimize gameplay around selling 8 baluts while avoiding threats

 
Our Strategic Solution

Raki Digital Solutions stepped in as a creative and technical partner, guiding RCG Gamers through every stage of development:

  • Facilitated concept refinement sessions focused on pacing, tension, and mechanics

  • Developed a modular game architecture using Unity for scalability and fast iteration

  • Crafted minimalist UI assets and sound elements with high immersion value

  • Employed Agile sprints to align with the team’s testing and feedback cycles

 
Execution Highlights

🎮 Built initial game loop around a “sell-to-survive” mechanic

🧟 Implemented monster AI with unpredictable movement and escalating difficulty

💀 Layered dynamic audio effects for realism—footsteps, whispers, sudden growls

🌆 Mapped eerie urban night scenes with light manipulation and fog overlays

📊 Released alpha version to closed beta testers with culturally familiar cues

 
Results & Business Impact

🚀 Successfully launched a playable demo featured at local game dev meetups

📽️ Gained attention from indie YouTubers and horror game reviewers

🤝 RCG Gamers secured their first round of funding based on demo traction

🌐 Website traffic and social engagement increased by 120% after game reveal

👥 Built early gamer community with newsletter sign-ups and Discord presence

Ongoing Support

Our collaboration with RCG Gamers continues through:

Updates to game levels, monster behavior, and storyline expansions

Marketing asset creation including trailers and social graphics

Ongoing consultation to help RCG evolve into a full-fledged game studio

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